2012 Fantasy Football Profile: Michael Floyd
The Arizona Cardinals made Michael Floyd the 13th overall pick in April’s draft, and the former Notre Dame star steps right into a favorable situation opposite one of the league’s best wide receivers in Larry Fitzgerald. The uncertainty the Cardinals have at quarterback is not ideal with Kevin Kolb and John Skelton vying for the starting job, but other than that there is a fair amount of talent on the offensive side of the ball in the desert.
Floyd had some off the field issues during his collegiate career, but there is no denying his productivity with 271 receptions for 3,686 yards and 37 touchdowns, which are all school records. His best season came as a senior in 2011 when he had 100 receptions for 1,147 yards and nine touchdowns, but he also had a nice junior season in 2010 with 79 catches for 1,025 yards and 12 touchdowns.
Floyd has the size (6’3″, 220 lbs.) and speed (4.47-second 40-yard dash at the NFL Combine) to make a quick transition to the next level and having Fitzgerald as a veteran mentor and to draw attention from opposing defenses also bodes well for him. That said, the Arizona coaching staff is making him earn his role as he played with the second-team offense during the team’s preseason opener despite reportedly being one of the standouts to that point in training camp.
Still, it only seems a matter of time before Floyd usurps Andre Roberts as a starter opposite Fitzgerald and as such should see the field plenty and see plenty of targets from whoever wins the starting job under center for the Cardinals. He is certainly in a more favorable overall situation than other rookie wide receivers like Justin Blackmon and Kendall Wright, and thus has more appeal to fantasy football owners.
For 2012 Floyd is the rookie wide receiver to target (if you must) in single-season leagues and is the top option in dynasty leagues as well among first-year wide receivers. That said, owners should be careful not to overdraft him based on name recognition and he should not be thought of as anything more than a low-end WR3 or high-end WR4 regardless of league format. I project 50 receptions for 600-700 yards and five touchdowns for Floyd this season, and there is some potential upside if he earns the starting job right out of the gate.
Kevin Roberts 
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